This course aims to improve the decision-making process through a rigorous data analysis within the company, as well as to enable managers and analysts to draw insights from both quantitative and qualitative data. Participants will understand, through practical learning, how to effectively collect, analyze and interpret data for a better decision making process, based on historical data and trend analysis.

By attending this course, participants will gain both theoretical knowledge and practical skills in working with data. The information will enable them to better understand the meaning of data and the insights that it reveals.

• Differentiate between the dimensions of data quality;
• Get insights on best practices in data collection;
• Analyze solutions for organizing, synthesizing and aggregating data;
• Apply data analysis techniques on both quantitative and qualitative data;
• Understand the common and special causes of a measure's variance;
• Learn how to effectively report data analysis;
• Discover ways to improve performance reporting of KPIs or metrics.

• Achieve processes clarity and strategy optimization by implementing data analysis frameworks;
• Optimize the performance reporting processes by closing the gaps found in the data analysis tools;
• Attain superior results by implementing data analysis procedures.

Norbert Petrovici
Data Analysis Expert
The KPI Institute

Norbert Petrovici is an expert in data analysis and a lecturer at the Department of Sociology at Babeş-Bolyai University, Romania. With a 15-year experience, he taught statistics at different levels of complexity, either introductory courses or advanced modeling courses. Its teaching philosophy is that applied statistics can be much easier to understand when practiced on data sets that follow the trainee’s knowledge and research interests.

As a researcher, he is a student of urban economy and culture and has extensively analysed urban and regional data. He has been working for 10 years as an independent professional in urban planning working in the private sector, with various governmental bodies and non-governmental organizations. He was involved in urban regeneration projects and in social change management in areas of infrastructure transformation. He has conducted studies for coordinating and regulating investment in a variety of areas for local and central government. He has carried analysis in urban culture projects to facilitated wider access to various social categories to education, opportunities for self-expression or participatory involvement.

Over the past five years he has participated in over fifty public events as a speaker on urban economy and culture; has coordinated or participated in over thirty workshops; and has participated in more than twenty European conferences organized by professional bodies.

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