Aurel Brudan


Dr. Aurel Brudan

Practice Areas

  • Business Performance Management
  • Balanced Scorecard
  • Strategic Planning
  • Performance Audit
  • Project Management
  • Organizational Culture
  • Performance Management
  • Performance Improvement
  • Performance Measurement
  • Employee Performance Management
  • Enterprise Performance Management System Design


Professional profile

Dr. Aurel Brudan is the founder and CEO of The KPI Institute, the global authority on Key Performance Indicators research and education. Under his coordination the Institute research team documented over 7,000 KPI examples from 15 functional areas and 24 industries, reviewed 1,000+ performance reports from 125 countries and referenced 20,000+ resources, the result being, the premier destination for quality performance management and measurement resources.
As a consultant, Aurel conducted numerous performance management system implementations using solutions such as the Balanced Scorecard, operational dashboards and functional performance scorecards.
As an educator, Aurel has accumulated hundreds of hours of experience in a variety of settings, from open and in-house training delivery to tutoring management for the University of Melbourne. Aurel has tertiary qualifications in both Economics and Marketing, complemented by postgraduate certificates in Advanced Learning and Leadership, as well as in Research Commercialization from the Melbourne Business School in Australia.


Work experience

  • 2012-present, The KPI Institute, CEO
  • 2004-2012, EAB Group, Performance Architect
  • 2006-2009, Victorian State Government, Senior Project Manager/ Performance Management Consultant
  • 2006, National Australia Bank, Value Based Management Consultant
  • 2005-2006, Australia Post, Performance Management Consultant/ Balanced Scorecard
  • 2004-2005, Centrelink, Balanced Scorecard Coordinator
  • 2003-2004, Centrelink, Business Performance Analyst/Balanced Scorecard Coordinator
  • 2002-2003, Centrelink, Project Officer
  • 2002, DMB Associates, Business Analyst Trainee
  • 2001-2002, KVG Consultants, Marketing and Recruitment Representative
  • 2001, AIESEC, Business Development
  • May 1998-May 2000, AIESEC Cluj Napoca, President



  • 2005-2018 University of Melbourne – Faculty of Business and Economics (PhD. in the research area: Integrating performance management – strategic, operational and individual performance)
  • 2009-2012 University of Melbourne – Melbourne Business School (Graduate Certificate in Commercialization)
  • 2010-2011 University of Melbourne – Melbourne Business School (Graduate Certificate in Advanced Learning and Leadership (GCALL))
  • 1996-2000 Babes-Bolyai University – Faculty of Economics – Cluj-Napoca, Romania (First Class Honours Degree – Marketing Major)